Big Run Media and CHOSEN Technologies Press Release
Big Run Media Announces Partnership with CHOSEN Technologies to Promote the Pic2Go Photo Sharing Platform in the USA
BALTIMORE, January 29, 2015 – Big Run Media, a full-service branding, digital marketing and creative design agency announced today that it will manage the digital marketing efforts for CHOSEN Technologies, a leading provider of race technology solutions, including the J-Chip timing system and Pic2Go photo sharing platform, which provides social engagement solutions for endurance events and sponsors. With its patent pending technology, Pic2Go offers event participants with personal branded albums to instantly share on Facebook, while amplifying sponsors’ engagement and social reach. Big Run Media will be responsible for managing the company’s digital marketing, including the development and creation of social media campaigns, custom design work and advertisements.
“I couldn’t be more excited to work with the Pic2Go USA team.” said Thomas Neuberger, Managing Partner of Big Run Media. “Innovative technologies need to be integrated into endurance events in order to keep up with advancements in the fitness marketplace. Pic2Go’s technology is going to evolve from a luxury to a necessity and I look forward to being a part of the Sea of Change in the industry.”
The mission of CHOSEN Technologies is to find the most advanced technology in the world, that seamlessly integrates with current event ecosystems, making race technology accessible, affordable, and easy to implement by event directors and service providers. “Our focus to date has been bringing the best technology to our clients and providing flawless execution at their events. However, we haven’t done a great job at promoting what we do to the larger endurance sports market, to open up our technologies to a wider audience. We are confident that Big Run Media will be our solution to finding our voice for marketing and social media.” said Mike Nusbaum, CEO of CHOSEN Technologies.
Pic2Go will be featured at the Running USA conference in Los Angeles in February, and is now seeking partnerships with timing, photography and registration service providers, who would like to expand their business ecosystem. “Having a comprehensive and innovative social media strategy is essential for our growth and success. Finding a partner like Big Run Media who also understands endurance events and the tech world is a perfect fit,” said Nusbaum.
About Big Run Media
Big Run Media, LLC is a full-service branding, digital marketing and creative design agency that focuses on active lifestyle brands. Big Run Media provides digital media planning and buying, social media management and influencer marketing campaigns. More information here: www.bigrunmedia.com
ABOUT CHOSEN Technologies
CHOSEN Technologies has provided race timing services and integrated multimedia solutions as J-CHIP USA since 2011, while also distributing industry-leading J-CHIP active timing hardware manufactured by Micro Talk Systems (Japan) and sponsored race photography software developed by Pic2Go Ltd (Israel). Clients include nationwide obstacle race series such as Spartan Race, BattleFrog, and Savage Race, as well as various triathlons, road races, and cycling events. CHOSEN overcomes the challenges of event technology by providing solutions to capture, display and share everything you and your participants have worked so hard to achieve. We fully integrate event timing, photo, video and social media to engage seamlessly with your ecosystem, like never before. Event Technology. Challenge Accepted. Visit us at www.ChosenUSA.com and on Facebook, Twitter and Instagram @ChosenUSA.
Established in 2010, Pic2Go is a worldwide solution provider for Sponsored Race Photography, providing endurance event participants with free branded photos to instantly share on social media. Pic2Go’s Patent Pending 2D barcode photo tagging and social sharing technology is used by major events and sponsors in more than 20 countries, offering an innovative and effective channel to maximize brand engagement, social reach, and fan acquisition. For more information on Pic2Go opportunities in the USA, visit www.Pic2GoUSA.com and on Facebook, Twitter and Instagram @Pic2GoUSA.